Behind the scenes is my comfort zone. I love running my company. I love designing luxurious bridal gowns. I love managing my team. I hate, and I mean hate being the "face" of anything. I don't like being in front of the camera and will go to great lengths to avoid it. There's one problem: my companies mission is to build long-lasting relationships with those we do business with. How do I achieve that mission if I won't even let people see who they are speaking with? What is my real fear? When I finally made myself think about that question, it didn't take long to realize how ridiculous I was. Being the face of my company is a privilege. Letting my customers get to know me and my mission builds trust and fosters my goal of long-term, profitable, mutually beneficial partnerships.
What is the story behind my companies name? Why did I start Lu Raquel? Learn the answers to these questions, and meet my stellar team each
Monday by joining us for Mimosa Monday! We will sip mimosas take your questions and spotlight a business partner each week that has succeeded as a woman in business. Tips, tricks, encouragement! You are going to love it!
Sarah Hedlund -
Sarah Hedlund is the President and CEO of Lu Raquel Inc. as well as the lead designer for the company. Her mission to change the bridal status quo is the passion that drives the company and the "why" behind everything Lu Raquel does. For more info on Sarah Hedlund, follow her on social media!
Thursday, April 27, 2017
HAPPY FRIDAY EVERYONE!!
We have some fun and exciting news to share! With our new line comes new opportunities for our partners! We are offering stores a weekend trunk show with our Spring 2017 line!
Want to know more?? Check out the pics below for more detailed information!
It gets even better...We are going to give you all the tips and tricks you need to know so you can maximize the trunk show experience! Get ready to SELL SELL SELL! ;)
Book your trunk show today!! Don't hesitate to give Laurel or your Lu Raquel designer a call. We can't wait for you to get your hands on this Spring17 line! :)
Thursday, April 20, 2017
MISS OUT ON OUR WEBINAR THIS MORNING?
CHECK OUT THE LINK BELOW TO VIEW OUR SPRING 2017 LINE WEBINAR!
GET A PREVIEW OF OUR LINE AND MEET THE DESIGNER BEHIND THIS GORGEOUS LINE!
Friday, April 14, 2017
SPRING LINE 2017 IS HERE!
Our office can hardly wait to release the official photos of our new spring line, so here are some sneak peak photos of a few of our favorites!
She is a show stopper! This gown features texture on texture! We incorporated beading, lace, and some fun textured ribbons to make this dress fun with a touch of sophistication...
Here she is!
This vintage inspired dress is classy. We are in love with this beaded net fabric that covers the whole dress. Appliqué and beading add just the right touch of glitz to this chic gown.
It's time to have fun with COLOR! This dress is our favorite rose mauve color on the bodice and a beautiful ivory dotted tulle on the skirt. The best part about this pretty little thing? The bodice is completely see through in all the right places, check it out! ;)
Stay tuned for more sneak peaks until our official release on April 20th! Get excited, these gowns are GORGEOUS and completely CUSTOMIZABLE!! :)
Friday, March 31, 2017
LET'S TALK TEXTURE!
Want to make your dress stand out?
Try adding some fun textured details!
Here are some textures we would LOVE to incorporate into your dream dress!
Ruffles and Flounces:
If you're looking for a dress like no other, check out our retail locations to get in touch with a designer that will help create your dream dress! If you love any of these textures, be sure to let your designer know! Happy Friday!
#dreamdress #luraquel #texture #lace #beading
Friday, March 24, 2017
Spring is in the Air, Love is in the Air!
Spring is here! Well, kind of. I am sure we will see snow at least one more time up here in Idaho. However, for the moment it feels like Winter is finally starting to ease up. This was one of the roughest winter's we have had in a long time, and I am so over it! So, to kick off Spring I thought I'd put together some of our favorite ways to add a little spring to your wedding day!
Add a touch of elegance and color with an extra long table runner in a fun pastel shade. You don't have to have an overwhelming amount of color throughout your venue to give your guests that airy spring feeling. Using a light chiffon or flowy fabric creates movement in the room and adds that color!
This season we are in love with the color palettes we have seen so far! Here are a few that definitely incorporate color without being overwhelming! All of these are inspired by Pantone colors, so if you love them, a swatch is easy to find on their website!
Flowers! Of course most flowers are "Springy", but if you really want to give that fresh feeling, try using wildflowers. Fresh cut in a mason jar or beautiful vase, these flowers can create a whole new vibe for your tables! They can double as table numbers too!
This next one is for those of you who are lucky enough to have no April showers on your day! Why not enjoy the weather and put a few lawn games out?! These can incorporate your wedding colors and add so much fun to your reception! Get creative with your games, where you set them up, and possibly prizes for people who win! Here's some of our favorite:
Hope these help you get creative for your Spring weddings! Remember, if you still cannot find that perfect dress, Lu Raquel can offer you the dress of your dreams! Get on our website to find a store near you! :)
Friday, March 3, 2017
"HERE COMES THE DOG"
If you are anything like my boyfriend and I, your pup is more like a family member than a pet. Here are a few ways to incorporate your sweet dog into your wedding!
1. Want your fur child to be in your bridal party? Make her leash part of your decor by intertwining flowers through her leash. This way you can assign someone to keep track of her while her parents say "I Do". She'll also look adorable, which makes for good photo opportunities. ;)
Want to learn how to make your own?
2. If your puppy will be on your groom's side of the wedding party, make him a bandana using burlap, your wedding colors, and some stick on letters! He'll look handsome and be happy to be standing by the alter with you!
Not feeling crafty? You can also buy one from here:
3. If you can train your dog to keep something on her head, this pretty idea could be for you!
When ordering flowers, talk to your florist about creating a flower crown for your little flower pup! Or make your own using fake flowers that coordinate with your wedding decor!
4. We can't forget about your guests dog's either! Make some wedding favors for your friends and family to bring home to their pups too! You can make your own dog treats (follow link below) or use store bought! Buy some cute bags from a craft store and add a sign; now you have another cute decoration for your wedding!
Dog Treats: munchkinsandmilitary.com
I hope these ideas inspire you to go unconventional for your wedding! At Lu Raquel, unique gowns are our thing! If you want an unconventional dress to match your style, we can make it happen!
Thursday, March 2, 2017
Tuesday, February 28, 2017
We just couldn't help but post the throwback to our last collection! Photo shoots pump us up and give us that zap of energy and excitement that everyone needs! Being able to work for something we are passionate about is an honor. #neversettle #lovewhatyoudo #design #fashion #bridalwear #syttd
Check out our last behind the scenes video of this shoot! Click on the link below:
SPRING 2016 COLLECTION: BEHIND THE SCENES